The Player Zero Universe
Client: Player Zero Records
Creative Director, Writer
Player Zero is a collection of various musical artists that only exist as digital avatars (NFTs). We built the Player Zero Universe: a series of 6 individual comics for each musical artist that were all connected to a larger Narrative.
Similar to the DC Universe or Marvel Universe, where each IP can stand on its own (Iron Man, Hulk, Thor, Spiderman, etc.), but then also come together in a larger group narrative at some point (Avengers). Even if it’s not for a while, it is wise to plan for this from the beginning so that we can include little easter eggs and subtle tie-ins throughout each story as they unfold.
Ultimately, this allows us to fuse the fans’ interest in other IPs (and in the real world i.e. Music,) by giving them a reason to explore other stories that appear connected to the content that they are already into.
We then made this Animated Trailer to introduce the whole thing…
Scope:
“All you have to do is open the door.”
Here’s a look at each of the 6 Individual Comics I wrote and Creative Directed:
